Thứ Bảy, 26 tháng 5, 2012

New Scientist Magazine Digital Edition 2010 Full Year Collection

http://www.thuvienso.info New Scientist is a weekly non-peer-reviewed English-language international science magazine,which since 1996 has also run a website, covering recent developments in science and technology for a general audience. Founded in 1956, it is published by Reed Business Information Ltd, a subsidiary of Reed Elsevier. The company Albert E. Reed acquired New Scientist when it merged with IPC Magazines in 1970, retaining the magazine when it sold most of its consumer magazines in a management buyout to what is now IPC Media.
The magazine covers current developments, news, and commentary from the scientific community, including environmental issues such as climate change. It also prints speculative articles, ranging from the technical to the philosophical. There is a readers' letters section which discusses recent articles, and discussion on the website. New Scientist is based in London, England, and publishes UK, U.S. and Australian editions. Sumit Paul-Choudhury became editor in 2011, following Roger Highfield's move to the National Museum of Science and Industry in London.
An article published on their 10th year anniversary gives some anecdotes on the founding. The British science magazine Science Journal, published 1965–71, was merged with the New Scientist to form New Scientist and Science Journal.
The general look and feel of New Scientist changed over the years, like all magazines. In the early days the cover had a text list of articles, rather than a picture. Pages were numbered sequentially for an entire volume of many issues, as is usual for scientific publications, so that the first page of a March issue might be 651; later each issue's pages were numbered separately starting with 1. Colour was not used except for blocks of colour on the cover. Typefaces and layout were firmly of their day. In 1964 there was a regular "Science in British Industry" section with several items. And the price increased over the years from a shilling to several pounds.
Some regular features disappeared over the years: the Grimbledon Down comic strip about a research establishment run by the hapless Treem; Ariadne, later with Nature, commenting every week on the lighter side of science and technology and the plausible but impractical humorous inventions of (fictitious) inventor Daedalus, often developed by the (fictitious) DREADCO corporation

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